Saturday, March 6th, 2010 |
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photo credit: rvaphotodude
Okay. Back home from Phoenix.
I love road trips. I didn’t post much in the last week. Which brings me to a question. How often does a blog need to have new content?
I have noticed that there is a very wide variety to the frequency of posting on some very popular bogs. Of course, the really big ones add content pretty much every day, and some of them several times a day. Others don’t necessarily add anything every day. Some add every few days. So to refine the question further I am asking, does the time between new additions to your blog really make a big difference to your readers?
On Problogger there is new content every day, yet I find that I don’t check it every day. Daily Blog Tips, the same thing. I don’t necessarily check it every day. I have many blogs in my reader and I don’t generally visit a blog unless I see from the title of an article something that interests me.
As an experiment I have not posted in several days. While I have continued to move up in the Alexa rankings, I have noticed that my bounce rate has been climbing. This can only mean one thing. I have readers coming to see what I have written and upon finding nothing new, they leave. I feel guilty, and I think I should apologize. I will henceforth go back to frequent new entries on this blog.
Having now promised to post frequently, there is something else I am going to start doing with more regularity too. Commenting on other blogs. I am going to start treating this more like a job. At the same time I am going to start some niche blogs and see what I can learn about internet marketing. I will be posting more on that subject soon. Quite a bit of my time lately has been spent trying to learn as much a I can about making money online, and just trying to work up the nerve to try.
I am reminded of a period a few years back when I had earned a real estate license and hooked up with a broker. It didn’t go well. I failed for a couple of reasons. But the main reason was a lack of confidence which frequently kept me in “getting ready” mode. “Getting ready” mode is deadly to any endeavor when it goes on too long. The truth is you are not really getting ready. You’re avoiding that which makes you uncomfortable, or causes you to feel fear. In my case, although I had passed the real estate licensing exam easily, I still didn’t feel like I really knew what I was doing. I told people that I quit real estate because I felt that it took a certain arrogance to tell people which house they would be best suited for. I had all sorts of reasons for failing. The truth was that I should have just plunged in and made my mistakes. There were plenty of experienced people at the brokerage who would have been more than happy to lend a hand if I floundered. But I didn’t even really try. I don’t want to make that mistake again with internet marketing.
That last paragraph was hard to write. It’s hard to bare your failures before the world. But there was an important lesson there too. That’s why I decided to share. As you progress along the blogging road, do not allow fear to play a part in your decisions. American Civil War General Stonewall Jackson said it well. “Never take counsel of your fears.”
As always, comments are encouraged.
The Plan For Today
Today I am going to:
Post
I am going to post to this blog. That’s what this article is. ’nuff said.
Comment
I am going to comment at 20 other blogs. As has been said over and over, comments must be quality comments. I don’t know how many articles I will have to read to find 20 that inspire me to write some intelligent and useful comments.
Picture
This one is probably very different from anything you will read on anyone else’s blog today. One of the projects I referred to in my last post was building a site to offer a picture that my beloved, Roseann, made to help her teach her children about Jesus. Everyone who has ever seen it wants one. Consequently, we have decided to make it available to those who would like one. It will be our first online business.
Since it is our first, we are moving slowly. We don’t want to make any mistakes. Up until now we have been moving so slowly that our progress has been imperceptible. It’s time to start moving.
Tomorrow I will post on progress made today.
As always, comments are encouraged.